Wednesday, December 21, 2005

David v/s Goliath of Advertising


Marshall’s Road in Chennai is the David (Advertising Agency) office, on the other side is the office of JWT (Advertising Giant). In between is a hoarding, on the left side of which in white against a black background is written ‘David’, with a red arrow indicating the location of the office.
Courtesy: AgencyFaqs

Monday, December 19, 2005

MSN India Starts Advertisement on its website


MSN India has started a new thing on Indian Internet.
Ads on websites. (See red bordered)
Will it be big or not?....We have had interstitials, superstitials,banners ,etc but TVC ad on website...and the best part is....it does not depend on the connection speed you have...as it does not buffer on your computer but is real time....
But i think it may not work in the world of TIVOs where people are trying to get rid of Ads....but yes it can certainly see a new task for all the pop up blockers to come up with getting rid of this thing in future....but thats stretching this new and exciting thing too far....all in all discussed it will certainl help Indian Internet to evolve further.